We promote tourism by offering personalized routes that leverage technology, connecting visitors more closely while emphasizing sustainability and environmental stewardship.
With the aim of promoting innovation and connectivity that contribute to Colombia’s tourism offerings, the Pacific Region Tourism project has implemented an ecosystem of applications and services. This allows the adoption of technologies for the development of smart tourist destinations, strengthening the business capabilities of stakeholders and entrepreneurs in the tourism chain.
This initiative generates competitiveness and added value to their products and services. This endeavor contributes to the strengthening of the regional tourism offering, as well as the positioning and promotion of the destination.
With the goal of bolstering the economic revival of the Colombian Caribbean, the government of San Andrés is implementing initiatives for the promotion and management of the tourism sector. They are providing technical support to micro-entrepreneurs who offer tourism services to promote the enhancement of the quality of life in the archipelago of San Andrés, Providencia, and Santa Catalina.
This project includes the supply of technology components and a mobile application for the management of routes and products related to cultural and local tourism.
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