Agau, the protector of time, is the central strategy of a campaign designed to engage students from elementary, middle, and vocational high schools in both rural and urban areas. This campaign aims to educate them about electronic and electrical waste (e-waste), the circular economy, and public policy on e-waste management in Colombia. It does so creatively and dynamically, encouraging students to utilize or develop their motor and cognitive skills. These include problem-solving, critical thinking, responsiveness, and leadership competencies.